Invoices are an integral part of your business. It is one of the major ways through which business can improve its brand value and cash flow. Additionally, for any start-up firm, freelancer or solo-entrepreneurs, enhancing brand consistency at every level of customer interaction is a necessity. It is a strong way to further strengthen trust and familiarity in what you do.
Effective brand continuity has an impact on brand recognition, and whether you’re small growing business or a medium-sized agency, this is a vital marketing aspects to get right. Such uniformity cultivates credibility with both new and on board clients, even when they’re at the stage of paying your invoice.
A satisfying experience and brand familiarity will result in faithful clients returning to do business with you. Invoice payment phase is usually seen as a final act. Therefore, it is a great opportunity to leave a client with a positive lasting impression.
To gain a stable brand continuity, it is vital to make sure all the design elements that form your brand are used in all areas of your business. This includes your website and social media accounts to printed marketing materials, client documents, quotation, business cards, and invoices.
By following such practices, you manage the belief clients have of your business and portray professionalism, dependability, and focus. Consistent branding visualizes the key focusing area and long term goal of the company or a freelancer.
Designing an Invoice to Match Your Business Brand
Invoices? They’re just normal looking documents with calculations. Aren’t they?
In these digitalized world your invoices should not look dull. They are a principal part of your marketing strategy. No matter whether it’s proforma invoices or final invoices, their look is a reflection of your quality as a business.
To achieve invoicing goals you can use odoo invoice template. It provides a range of invoice template designs that can be fully customized to suit individual brand styles. They impart a platform which can be a great starting point for creating customized invoice designs that can suit any look you need.
So how to enhance an invoice to better match your business brand?
Guidelines to Improve the Design of an Invoice Template
Improving the design of your invoice is best achieved with templates that are already advanced when it comes to functional elements and aesthetic features.
A quality template will permit you to improve on what’s already there by adjusting various features to match your brand’s appearance. The below listed are some ways to achieve a more personalised look for your invoices:
1. Header
The header is where your business logo is placed. You can decide whether you want the logo to appear centred, or positioned to the left or right. It can also be resized. The header section can include various details including the contact information of both you and the client, together with a small overview of the invoice details. You can add a photo that depicts the type of services you cater.
2. Footer
At bottom of each invoice page you can incorporate a matching design to complement the header and your business brand appearance. This can be a single line in a particular color or you can include a uniquely designed graphic, perhaps with a smaller version of your logo, business name, and even a message of some kind.
3. Colors
Your brand colors are one of the most recognisable features of your business. Visitors look for the colors you use in your logo, on your website, and in your business materials, and quickly associate them with who you are. Implementing your unique color scheme to an invoice is therefore an important step. The same color scheme can be included in the various header and footer graphics as well as in the tables, text, line breaks, and backgrounds.
4. Fonts
What fonts should be used in a logo? It is a key question to think of. Fonts play a very significant role in invoice as well on your website. The font you use should ideally be same, throughout your marketing materials, web pages, business documents and invoices.
5. Standard Invoice for All Multi Location
The general layout of an invoice should be standardised so clients quickly recognize the various parts. Developing same invoice design for your multiple stores helps in creating a global recognition i.e. user will recognize your brand through invoice irrespective the store location.
How to do this with Odoo Invoice Template
With Odoo invoice template you can adjust the colors, fonts, headers, footers, fields and layout simply by modifying the different invoice sections within easy-to-use editor. The changes applied will be reflected in real-time on an invoice preview.
Client wise multiple Odoo customize invoice templates can also be generated.
It proffers 6 basic templates from which invoice can be customized to match your exact brand style.
You can access additional features like generating PDF, duplicate invoices and payment history tracking is offered through Odoo multiple invoice template app.
If you are willing that your invoice should reflect the unique look of your brand and provide that all-important continuity, then Odoo customized invoice templates would be the best choice.